Search Engine Optimisation Blog- Our Best Tips

It's with pleasure that we offer these regular, topical updates of interest to people who do their own search engine optimisation. We blog about what we do to websites to make them rank high on page 1 of organic listings.
There are dynamic changes to the way web pages are indexed, ranked and searched. It's essential to stay informed and make careful judgement calls before optimizing your own- or a client's website. Our comprehensive suite of search engine opitmisation services can bring your website in line with all current best practices. A thin line separates white hat techniques from black hat tactics- doing the right thing by search engine quality standards will keep your business alive and bouyant throughout all the algorithmic updates and swings.

The subjects we select for inclusion here, are those we consider relevant to the times. We provide tips, anecdotes and specific case studies from campaigns we've either developed, worked on or implemented.

Yet more blog topics come from requests received during our search engine optimisation classes. You too can avoid being baffled by conjecture and get the inside scoop on what you should be doing, to get your website ranking better.

Perhaps some of the articles on this blog will help you clear those niggling concerns and get you started on the road to being an SEO specialist.

The relevancy of the advice shared here, is applicable to search engine optimisation for small business websites, eCommerce and online shops, as well as large corporate sites spanning a thousand pages or more, with a sprawling site hierarchy and file structure.

We wish you success in your quest for information and as always, feel free to request topics for inclusion. Simply head to our contact page, and complete a form.

SEO training just became easier- with bite-sized manageable our search engine optimisation courses. In response to a number of request from people taking the time to email us, we’ve decided to roll out these introductory short courses, which cover the absolutely essential basics of search engine optimisation. It’s amazing that many web masters and site […]

Our extremely popular search engine optimisation study course is on again, and provides the perfect opportunity for people to learn the specific methods and techniques we use in search engine optimisation. This SEO Melbourne course covers intermediate to advanced level skills, and is flexible enough in its approach to be adjusted to the needs of […]

Sometimes the road to the best seo results can be long and winding. We are pleased to announce the introduction of our new seo Melbourne mentor service. This is designed to help web masters as well as business owners do their own search engine optimisation for web sites. Often there are questions which need answering- […]

The SEO team here would like to invite you to watch us prove our worth. The SEO Melbourne Challenge will put you fairly in the observer’s seat, as we work some of our stuff on a website, to push it up in the ranks on page 1 of Google organic. We’re giving people the chance […]

If you have a manual penalty action notice in your webmasters tools interface- or you have suddenly had a massive loss of traffic, it’s time to act fast. Websites receive different levels of penalties against them for offences which violate strict content and quality guidelines. The simplest penalty can be a loss of 10 or […]

In this article, we offer the best, often overlooked- yet absolutely crucial seo technique every website owner should deploy, without delay. Once mastered, you will wonder how you ever did without it- and it might even keep you a step ahead of Google’s every tweak! Invite a select group of friends over for an evening, […]

It’s interesting to hear others talk about what works in advertising, and what doesn’t. Theseo melbourne website has an article on a conversation I had with a fellow tenant in the building.It came up in the discussion that once there were two main places most businesses would advertise- and they were the Yellow Pages and the […]

Our seo melbourne website has had a rebuild- literally from the ground up! In what ended up being a marathon effort, we meticulously built it all again on a much friendlier platform, with easier navigation. Some new features have been introduced- and we’ll see how they go! Thanks for the positive comments some people have […]

Sometimes I see things on blogs, and wonder. I have read other instances of clients’ reactions- like the alcoholic who doesn’t think he has a problem at all- or the chronic gambler thinking everything is fine, despite having lost his home, job and family. But when this little interaction happened last week, I shook my […]

Melbourne SEO has had a busy two weeks- with some massive seo website rebuilds and revision- for clients as well as our own websites. By now everyone will have either hailed or wailed the Penguin update from Google. It first came to my attention when I noticed a sharp, sudden rise in money keyword rank, […]