Our Melbourne search engine optimisation services have produced the best results our clients have ever seen, for their website rank. We use a thorough, definitive process which is measurable and repeatable, and it can be applied to any domain on the internet. Some of these seo success stories are discussed briefly here.
How Effective is the Best SEO?
It’s this effective:
On the 21st of April 2012, two of our managed websites were on page one of Google’s organic search results for the same term. The websites were not competitors- they are both owned by the same webmaster. What this told us, was that a number of seo beliefs were in fact myths. We were fortunate enough to have had the free rein to pit one website against the other, using different methods, to test the effectiveness of the seo techniques.
The websites are both my own websites, so the experiments weren’t conducted using a client’s money, nor did they put a client’s website at risk.
On searching Google for wedding photographers melbourne, one of my websites was at position 2 on page one, and the other one was on position 9 on page 1 organic.
May 3rd 2012 update to this: one of the websites is sitting steady at position 1, page 1 organic for “wedding photographers melbourne”. Now you might be thinking that it’s all in the domain name… I can assure you it’s not. If that were the case, then how on earth would a page from wildernessimages.com.au make it to position 1, page 1 for “modelling work” or paid modelling work” or “modelling work melbourne”? I’ll leave that thought with you.
Another client has made page 1 rank for the following terms “line haul melbourne”, “weekend couriers melbourne”, “pallet services melbourne”, “interstate freight melbourne”. And we’re not talking the bottom of page 1 either- he is position 1 on page 1 for one of the terms, and generally position 2 or 3 for the remainder. While his competitors pay for adwords- and click through on each others’ ads- he’s enjoying the benefit of more than one free lunch.
This free lunch could be yours, too.
Search Engine Optimisation Case Study 1
Achieving Position 1, Page 1 of Google Organic Results for Worldwide listing of competitive search term “Modelling Work” (without quotes).
Wilderness Images has held this position without compromise for the past 6 years- despite that the website’s primary business is not modelling, nor is the studio affiliated with any model agency!
Search Engine Optimisation Case Study 2
Achieving placement of wildernessimages.com.au in the top 3 results on page 1 of Google organic search for Budget Wedding Photography Melbourne as well as Budget Wedding Photographers Melbourne, this has been effective for the last 6 years.
Search Engine Optimisation Case Study 3
This website you are on, right now already has front page rank for “search engine experts melbourne” as well as “seo experts melbourne” and these placements were achieved within 6 weeks of the website’s rollout. Of course the strategy was developed ahead of the site- an important part of effective search engine optimisation.
Search Engine Optimisation Case Study 4
What’s the value of a good blog?
Having a good- or great- blog, makes a world of difference to your web traffic, visitor quality, and bottom line. The first three results returned on page 1 organic, for melbourne wedding photography blog, wedding photographers melbourne blog melbourne wedding photographer blog always contain the blog for the site: www(dot)melbourneweddingphotographers(dot)net(dot)au- and the traffic increase generated for this site, from people searching for the blog via generic search, has been exponential. Whether it’s brides, photography students or competitors- makes no difference- it’s still traffic from people who are looking for a blog from a melbourne wedding photographer.
In just 6 short months since its inception, the melbourne wedding photographers blog has overtaken blogs which have been around for two and three years.
We learned some valuable lessons there, including what not to do! We also discovered the 5 fundamental flaws with blogging, which could crush most of your search engine optimisation efforts, if left unchecked. Sadly- most bloggers make at least one of these errors, consistently throughout their blogging careers.
Search Engine Optimisation Case Study 5
Placing a wedding photography site in one of the top 3 results of page 1 organic Google results for wedding photographers melbourne. When searching for Melbourne Wedding Photographers or Wedding Photographers Melbourne, the site www(dot)weddingphotographersmelbourne(dot)com(dot)au is among the top 3 organic results returned, for wedding photographers melbourne, not counting “places”.
And in progress right now…
Search Engine Optimisation Case Study 6
We are managing placement for twas.com.au which has been following guidelines laid down by us to rank in the top half of organic page 1 Google search results for “Tasmanian Whisky”. In the web site’s relatively short life, achieving this rank is a commendable effort. The Tasmanian Whisky Appreciation Society’s Web Site is already clawing its way up page 1 on Google organic.
Need more information?
Occasionally I get asked for references. I say “no” to these requests for the following reasons.
- My clients expect a level of confidentiality from me, and I respect that. A competitor of theirs may stumble onto the information of what was done, what was involved, and this would not be good for either party.
- I have provided verifiable results here on this page- not for obscure search terms like “spotted blue butterfly with a third wing”, but real search terms which are extremely competitive.
- The page one organic search engine results placements for these search terms do not happen by chance. I follow a documented, repeatable process which can be implemented on any website.
Achieving good search engine optimisation is no accident, nor is it a fluke.
It is a discipline. It must be followed to the letter- not doing only what you feel like doing- but doing everything which needs to be done. Remember, your competitors are probably doing some of it too- and you need to ensure that you stay ahead of the game. Contact us for straight talk about search engine optimisation for your website.
If you are perplexed that a competitor is taking clients you believe are rightly yours, then effective search engine optimisation can begin the reversal of that process.